FRISCO, TX, (May 23, 2023) - The Texas Legends have announced a new partnership with Two Bit Circus, Dallas’ newest event and entertainment venue. The partnership centers around in-game entertainment zones and will put Two Bit Circus at the forefront of the Legends’ innovative antics.
Two Bit Circus is an immersive, game-based experience with something fun for everyone. The “micro amusement” park features an arcade, midway, virtual reality arena, story rooms, and more using nostalgia and modern technology to bring people together to play.
“We (Legends) have always been compared to a circus with so much going on outside of the game itself,” said Legends President Malcolm Farmer. “Two Bit Circus has a similar distinctive set up with the same goal—provide family-friendly fun and make lasting memories for all who enter the doors.”
Two Bit Circus will be branded on some of the Legends top entertainment components in the Comerica Center. The team will host a “Circus Shot” each game where a fan attempts a half-court shot to win a gift card and will have branded social media elements to complement the contest.
“We are excited to partner with the Legends and get the Legends Family out to the park,” said Two Bit Circus Chief Marketing Officer Andy Levey. “They have created a strong culture of family and fun and it was exactly the kind of brand and community we wanted to align with. This will be our first sports partnership in the area, and we are excited to see what kind of fun we can have together.”