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LEGENDS ANNOUNCE LANDMARK BROADCAST PARTNERSHIP WITH KFAA AND TEGNA

Mylles Royals /December 2, 2024

FRISCO, TX - The Texas Legends, NBA G League affiliate of the Dallas Mavericks, announced today a multi-year partnership with KFAA and parent company TEGNA, making KFAA the official broadcast partner for the team. Starting December 6, over 20 Legends games will be broadcast live for free over-the-air on KFAA 29 (Ch. 29) bringing unprecedented access to fans across North Texas.

“This partnership is a game-changer for our fans,” said Legends President Malcolm Farmer. “KFAA and TEGNA’s commitment to high-quality sports coverage ensure that more fans than ever can connect with the excitement of Texas Legends basketball.”

Building on KFAA’s successful collaboration with the Mavericks, this deal enhances local coverage for Legends fans, including behind-the-scenes features, game-day highlights, and expert analysis.

“Texas Legends basketball has a rich tradition, and we are thrilled to bring their games to more viewers across the DFW area,” said Carolyn Mungo, WFAA/KFAA president and general manager. “This partnership allows us to showcase the future stars of the NBA while connecting communities to the passion of G League basketball.”

Fans can watch the games through streaming services or an HD antenna. Additional details on how to access broadcasts will be available at www.TexLegends.com and www.WFAA.com.

The Texas Legends are the NBA G League affiliate of the Dallas Mavericks. The Legends are committed to providing exciting and family-friendly entertainment. For more information on partnerships and season tickets with the Legends contact info@texlegends.com or call 214-469-0822.